Tracing Green

Privacy Policy

Tracing Green is committed to protecting and respecting your privacy. We take your privacy very seriously. This page sets out the data that we collect and why we collect it.

Who we are?

Our website address is: https://tracinggreen.uk

What personal data we collect and why?

Some of the features of this website collect data to improve the user experience, for spam filtering and to assist with audience analytics.

  • Contact Form

The contact form submission data — IP address, user agent, name, email address, website, and message — is submitted to the Akismet service (also owned by Automattic) for the sole purpose of spam checking. The actual submission data is stored in the database of the site on which it was submitted and is emailed directly to the owner of the form (i.e. the site author who published the page on which the contact form resides). This email will include the submitter’s IP address, timestamp, name, email address, website, and message.

  • Comments

When leaving a comment, the following information is stored – Commenter’s name, email address, and site URL (if provided via the comment form), timestamp, and IP address.  Akismet (also owned by Automattic) is enabled on the site, and the following information is sent to the service for the sole purpose of spam checking: commenter’s name, email address, site URL, IP address, and user agent. The following activity is tracked: The comment author’s name, email address, and site URL (if provided during the comment submission) are stored in cookies. The following data is synced: All data and metadata  associated with comments. This includes the status of the comment and, if Akismet is enabled on the site, whether or not it was classified as spam by Akismet.

  • Google Analytics

The Google Analytics plugin assists with audience analytics. This feature sends page view events (and potentially video play events) over to Google Analytics for consumption. No personal information is sent to Google. Google Analytics reports don’t include or display IP addresses. Google offer and Opt-Out Add-On for your browser which is compatible with Chrome, Internet Explorer 11, Safari, Firefox and Opera. See here for more information.

  • WordPress.com Stats

The WordPress.com Stats plugin assists with audience analytics. Data used includes IP address, WordPress.com user ID (if logged in), WordPress.com username (if logged in), user agent, visiting URL, referring URL, timestamp of event, browser language, country code. Tracing Green does not have access to any of this information via this feature. For example, we can see that a specific post has 285 views, but we cannot see which specific users/accounts viewed that post. Stats logs — containing visitor IP addresses and WordPress.com usernames (if available) — are retained by Automattic for 28 days and are used for the sole purpose of powering this feature. The following activity is tracked: Post and page views, outbound link clicks, referring URLs and search engine terms, and country. Jetpack also tracks performance on each page load that includes the Javascript file used for tracking stats. This is exclusively for aggregate performance tracking across Jetpack sites in order to make sure that our plugin and code is not causing performance issues. This includes the tracking of page load times and resource loading duration (image files, Javascript files, CSS files, etc.).

  • Mobile Theme

A visitor’s preference on viewing the mobile version of a site is retained. The following activity is: A cookie (akm_mobile) is stored to remember whether or not a visitor of the site wishes to view its mobile version.

  • Newsletter Subscriptions

We use Mailchimp as our marketing platform. By agreeing to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.

How long we retain your data?

If you leave a comment or submit a contact form, the comment/form and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

What rights you have over your data?

If you have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Changes to this Policy

From time to time we may update this Privacy Policy in line with website changes that may affect the personal information we gather about you. It is assumed that you accept such changes if you continue to use the site and services. If you do not accept such changes then you should stop using this website, and contact us if you would like any information removed.

Image credit: Privacy Blue by Richard Patterson (CC BY 2.0)

Share